Director, Digital Marketing

YYes Energy
active
full-time
hybrid
senior-level
Job Description

Join the Market Leader in Electric Power Data and Analytics Solutions

The electrical grid is the largest and most complicated machine ever built. Yes Energy's industry-leading electric power trading analytics software provides real-time visibility into the massive amount of data generated by the North American electrical grid daily. Our unique and innovative view of the data informs real-time trading decisions and mid-to-long-term investment decisions that keep utility prices low, support the energy transition, and keep the grid running. It's both challenging work and work with a purpose.

Be a part of our successful, growing business during international transformation.

Position Summary

As the Director of Digital Marketing, you will own our digital strategy, deliver measurable results, and continue to fuel our double-digit growth through our most critical asset: the website. You will be responsible for the largest gateway into the Yes Energy brand, helping educate and provide research information, helping shape buying decisions, and owning the digital doorstep where we invite future and current customers to interact with us. You'll be responsible for optimizing this experience end-to-end—aligning content, UX, SEO, CRO, analytics, and web infrastructure to maximize impact and support business goals.

Position Details • Salary range: $140000 - $150000 plus bonus • Location: Boulder/Denver, CO • Full-time • Hybrid 2 days/week • Reporting to: Chief Marketing Officer

Requirements

A college degree in a related field Minimum of seven years of experience in digital marketing or digital product roles within B2B SaaS Proven success leading digital growth initiatives tied to pipeline and revenue impact Strong understanding of UX/UI, SEO, CRO, analytics, MA, CMS, CRM Analytical mindset with experience using tools like GA4, web CMS, marketing automation platforms, sales CRMs, and SEMrush to track and inform strategy/execution Exceptional project management skills and the ability to work cross-functionally with speed and precision Problem-solving mindset - mix of strategy and technical execution

Required Skills
Digital MarketingSEO OptimizationUX/UI DesignContent StrategyAnalytics Tools (GA4Marketing AutomationWeb AnalyticsCRO Techniques
Job Overview
Posted
3 months ago
Expires
in about 2 months
Job Typefull-time
Work Modehybrid
Experiencesenior-level
Locations
United States
Company

Yes Energy

Job Statistics
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